








360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
360° Swivel Cord
Frizz-Control Ionic Technology
Anti-Scald Ceramic Comb Teeth
Dual Voltage Compatibility (110–240V)
Rapid Heat-Up Technology
The easiest upgrade to your everyday glow
🔥Dual-Styling Power – Straighten or curl with one stroke thanks to our curved-edge staggered comb teeth and precision ceramic heat.
🛡️Smart SafeHeat™ Technology – Automatically shuts off after 10 minutes to protect you and your space.
🌍Travel-Ready Portability – Lightweight, compact, and carry-on friendly with a 360° swivel cord.
🌸Gentle on Hair, Strong on Style – No more tugging, burning, or over-drying. NovaTress is designed for all hair types and textures.
3-Step Simple Guide
1. Power Up & Prep
- Plug it in. Power it on. Let it heat up in just 60 seconds.
2. Brush, Glide & Style
- For straight hair: Glide NovaTress™ down your hair slowly, like a regular brush, from root to tip.
- For curls or waves: Twist the brush slightly as you glide through sections for smooth, natural curves.
3. Relax, It Shuts Off Automatically
- Once you’re done, simply unplug it — or don’t! NovaTress™ features Smart Auto Shut-Off, giving you peace of mind even if you forget.
A Smart Hair Tool That Knows When to Stop
93%
of users said NovaTress™ reduced their styling time by half or more
89%
agreed NovaTress™ was easier to use than their previous straightener.
85%
of women said they felt more in control and safe thanks to the auto shut-off feature.
Designed for Everyday Beauty, Built for Real Life
NovaTress™ solves all that in one portable, lightweight brush. It’s safe, sleek, and beginner-friendly — no salon skills required.
  | Nurex | Others |
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2-in-1 Straight + Curl |
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Auto Shut-Off (10 mins) |
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Lightweight & Travel-Ready |
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Gentle Heat Comb Teeth |
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30-day Money Back Guarantee |
Why Customers Love NovaTress™
FAQs
Can I use NovaTress™ daily?
Can I use NovaTress™ daily?
Yes! NovaTress uses SafeHeat™ ceramic technology, which distributes gentle, even heat ideal for frequent use without damaging your strands.
Does it come with a travel case?
Does it come with a travel case?
Yes. Every NovaTress brush comes with a compact, heat-resistant travel pouch for styling on-the-go.
Will it work on wet or damp hair?
Will it work on wet or damp hair?
We recommend using it only on dry hair to protect your strands and ensure best results.
Is it dual voltage?
Is it dual voltage?
Yes! NovaTress supports 110–240V, making it perfect for international use with an adapter plug.
Does it work on thick or curly hair?
Does it work on thick or curly hair?
Absolutely. NovaTress™ is engineered with staggered heat comb teeth and high heat performance to handle all textures from fine waves to thick coils.
Is it safe for teenagers or beginners?
Is it safe for teenagers or beginners?
Absolutely! NovaTress is beginner-friendly, with anti-scald comb teeth and auto shut-off for worry-free use.
How long does the style last?
How long does the style last?
Results typically last all day, especially when paired with a light styling spray or serum.